Lao Cui Talks: A barbecue restaurant in Chengdu with a cost of 10 million yuan charges 600 yuan per person, and a Thai-style tea restaurant.
老崔说事儿:成都造价1000万的烧烤店人均600,和泰式茶餐厅。
Work diary: A barbecue restaurant in Chengdu with a cost of 10 million yuan charges 600 yuan per person, and there's also a Thai-style tea restaurant. Today, after returning to Chengdu from Qionglai, I visited many shops in a row without having time to have dinner. I didn't quite understand the names of many high-end restaurant brands. The six pictures above are from a restaurant called 300 Cups. When you hear this name, what kind of restaurant do you think it is? I didn't even figure it out when I was standing at the entrance
工作日志:成都造价1000万的烧烤店人均600,和泰式茶餐厅。今天从邛崃回到成都一口气逛了好多家店都没来得及吃口晚饭,很多高大上的餐厅品牌名都感觉没起明白,上面六个图是叫300杯的餐厅,听到这个名字你觉得它是家什么店?,我就是站着门口都没整明白…
The barbecue restaurant in Chengdu, costing 10 million yuan to build, charges 600 yuan per person, and there's also a Thai-style tea restaurant. Today, after returning to Chengdu from Qionglai, I visited many shops in a row without having time to have dinner. I feel like I haven't fully understood the names of many high-end restaurant brands. The six pictures above are from a restaurant called 300 Cups. When you hear this name, what kind of restaurant do you think it is? I couldn't figure it out even standing at the entrance... The sixth picture shows the direction from which customers are coming. Their logo is a small vertical signboard, which is just blocked by that wall lamp... Although high-end brands always like to show off, is this way of doing things too flashy... It feels like the whole world knows about their brand... The four-in-one set at the entrance: brand name, category, main product poster, slogan... There's no visual communication at all. The decoration cost 10 million yuan and charges 600 yuan per person. This must be backed by capital that isn't afraid of burning money
成都造价1000万的烧烤店人均600,和泰式茶餐厅。今天从邛崃回到成都一口气逛了好多家店都没来得及吃口晚饭,很多高大上的餐厅品牌名都感觉没起明白,上面六个图是叫300杯的餐厅,听到这个名字你觉得它是家什么店?,我就是站着门口都没整明白…第六张图是客人走过来的方向,他们的logo是一个小小的纵向招牌,刚刚好被那个壁灯挡的死死的……虽说高端品牌总爱装个B啥的,但是这么个玩儿法是不是也太高调了…觉得全世界都知道他们品牌一样…门头的四件套:品牌名,品类,主打产品海报,slogan…完全没有视觉传达出去,装修1000万人均600,这估计真的背后有资本不怕烧吧………









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