Lao Cui Talks | Issue 4

Recently, Old Cui read a story about a boy born in 1985. At the age of 16, he started as a small worker in a lingerie factory and went through more than ten years of frontline career to become an international top lingerie designer. His name is Zhuang Ruibin. Over the past decade, he has developed a sense of mission. When he started his own business, his job was stable and his income was substantial. However, despite opposition from his family, he decided to design a healthy and comfortable lingerie suitable for Chinese women. From material selection, design, to craftsmanship, he personally experienced everything himself. He was often too busy to have time to eat and experienced countless moments of loss and helplessness. However, in the end, he led his team to create a new underwear technology called seamless fitting, which is now a popular fitting underwear on the market. Without hesitation, he took out all his belongings worth 90 million to introduce equipment, and soon Dior lingerie came to visit and cooperate with him. Nowadays, major luxury brands from around the world come to visit him and cooperate with him in various fields.

At this point in the story, Old Cui wants to say that many times, as long as we persist in doing something, we are likely to do it well. If we really encounter difficulties, we can also take detours to reach the end.

I am not a fanatic fan of celebrities, nor am I particularly gossipy, but occasionally I read some interesting articles. I remember reading an article where a sentence from Huang Bo left a deep impression on me. On November 28, 2009, the Taiwan Golden Horse Awards were announced, and actor Huang Bo won the Golden Horse Best Actor award for his outstanding performance in "Bullfighting", becoming the second mainland Golden Horse Best Actor after Liu Ye. From karaoke bars to Golden Horse Best Actor, there is an insurmountable gap in between, but Huang Bo said, "Actually, I am not a particularly strong person. My success comes from my soft persistence. When one path doesn't work, I switch to another

If you can understand early on what kind of life you want, then you can keep striving in that direction through your own efforts. However, people always encounter some difficulties in the process of growing up, and it is possible that these difficulties or obstacles may change your established direction or the trajectory of your struggle. At this time, it may not be a wise choice to fight hard, but we cannot give up our original intention because of it. When one path cannot be taken, we can choose another way and curve to achieve our goals.

最近老崔看了一个故事，讲的是一个85后的男生，16岁从一个内衣工厂小工开始，经历了十几年的一线生涯成为了国际顶级的内衣设计师，他是庄锐滨。十几年的时间里，让他有了使命感，他创业的时候，工作稳定，收入颇丰，但是不顾家人的反对，还是决定设计出一款适合中国女性的健康舒适的内衣。从选材，设计，到工艺都是自己亲历亲为，经常忙的没有时间吃饭，也经历了数不清的亏损无助的时光，但是最终他还是带领自己的团队打造了一个全新的内衣技术无缝贴合，也就是现在市面上比较火的一款贴合内衣。更是毫不犹豫的拿出9千万的全部家当去引进设备，没过多久Dior内衣慕名前来参观与其合作。如今世界各大奢侈品牌都慕名来访，与他展开各个领域的合作。

故事讲到这里老崔想说，很多的时候其实我们只要一直坚持的去做一件事情，很有可能会把事情做好的，如果真的遇到了困难我们绕道也是可以到达终点的。

我不是一个狂热追星的人，也不是特别八卦，但是偶尔读一些有意思的文章，记得读过一篇文章黄渤的一句话给我留下了深刻的印象。2009年11月28日，台湾金马奖揭晓，演员黄渤凭借在《斗牛》中的精彩表现，获得金马影帝的殊荣，这是继刘烨之后的第二个内地金马影帝。从歌厅到金马影帝，这中间是一个难以逾越的鸿沟，然而黄渤却说：“其实我并不是一个特别强的人，我的成功来自于我的软坚持，当一条路走不通时，我就再换一条路。”

如果你能早早的懂得自己想要的生活是什么样子的，那就通过自己的努力一直朝着那个方向奋斗就好了，但是人在成长的过程中总是会遇到一些困难，有可能因为这些困难或者阻碍改变了你既定的方向或者制定好的奋斗轨迹，这个时候硬拼也许不是明智的选择，但是更不能因此就放弃初心，当一条路走不通时，我们可以换一种方式，再选择另一条路去曲线的实现自己的目标。

The illustration in this issue is a design work by Shanniao - Xiangyu Zhengzhou (Xiangyu 2.0). The overall design has been adjusted based on the original spatial design in the first version. The spatial design is closely integrated with the VI visual recognition system, running through the main color tone of the logo, making VI and SI more compatible

[本期插图为山鸟设计作品—香遇郑州（香遇2.0），这次整体的设计在第一版原有的空间设计基础上有所调整，空间设计与 VI 视觉识别系统紧密相结合贯穿了 logo 的主色调，让 VI和 SI更加相融。]

Project Name: Xiangyu Music Hot Pot Restaurant Bar

Project Type: Catering Space Design

Project Address: Zhengzhou City, Henan Province

Main creative team: Shenzhen Shanniao Space Design Co., Ltd

Main materials: Tempered glass, rose red laminated glass, black wrought iron, marble, gray brick, walnut wood veneer, black mirror

项目名称:香遇音乐火锅餐吧

项目类型:餐饮空间设计

项目地址：河南省郑州市

主创团队：深圳市山鸟空间设计有限公司

主要用材：钢化玻璃 玫红色夹胶玻璃 黑色铁艺 大理石 灰砖 胡桃木饰面 黑镜

Recently, Lao Cui has applied a decorative lighting fixture in his construction project, and many clients and friends around him are looking for Lao Cui to purchase. If any friends still want to buy something, please contact our Lei girl. You read correctly, but Lei girl is not Lei Gong

最近老崔在施工的项目当中应用了一款造型灯具，身边很多客户朋友找老崔要采购。如果还有朋友要买的就请找我们家雷女，你没看错，就是雷女不是雷公

Below is our Lei girl's WeChat. Friends who need it can long press the QR code to recognize and add purchases

下方是我们家雷女的微信哦，有需要的朋友长按二维码识别即可添加购买