ELZA · A Different 'You'

Project Name: ELZA

Project type: Women's clothing store

Project area: 250 square meters

Main creative team: Shenzhen Shanniao Space Design Co., Ltd

Project Address: B1 Floor, Sun Moon Center Plaza, 618 Xujiahui Road, Huangpu District, Shanghai

Main materials: white cultural to white latex paint fireproof panel, black wrought iron square tube tempered glass

项目名称：ELZA

项目类型：女装店

项目面积：250㎡

主创团队：深圳市山鸟空间设计有限公司

项目地址：上海市黄浦区徐家汇路618号日月光中心广场B1层

主要用材：白色文化转 白色乳胶漆 防火面板  黑色铁艺方通 钢化玻璃

ELZA Huanzhuang is a women's clothing brand store that uses online clothing selection and offline fitting. Unlike the traditional mode of clothing stores where clothes are hung up for customers to choose from, the service environment emphasizes more on the bourgeois atmosphere. Therefore, in the spatial design, it is somewhat similar to a coffee shop, allowing customers to choose to wear and try on clothes in a casual and comfortable environment.

ELZA幻装是一家采用线上选衣，线下试穿的女性服装品牌店。不同于传统模式的服装店内挂满的衣服让顾客选择，而是更多的强调小资情调的服务环境，所以在空间设计当中有点类似与咖啡店一样，让客人在休闲舒适的环境中选择穿试衣服。

The facade design of the storefront should be presented using modern methods. The first impression given to customers is completely opposite to traditional storefront design. Clothing store designers make full use of tempered glass, which is simple but not simple, atmospheric but not hollow. Maximize the presentation of the elegant landscape in the store to people's eyes.

门头立面设计应用现代的方法来展现。给顾客第一印象完全相反于传统店面设计，服装店设计师充分利用钢化玻璃,简约而不简单，大气而不空洞。让店内的雅致景观最大限度地呈现在人们眼前。

After entering the door, you can see the LED screen in your eyes. The hall displays lotus pendant lights and green plants with different levels, matched with iron cactus shapes. The ground is made of white pebbles and steady stones.

进门后入眼而见LED屏，大厅展现的是高低层次不一样的荷花吊灯和绿植搭配着铁艺仙人掌造型，地面上采用了洁白的鹅卵石和沉稳的石块。

The fitting room uses white cultural bricks, and considering the desire of girls to "show off" after trying on new clothes, Elza clothing store has set up a selfie background wall in the available space. This is a temptation that every girl cannot resist.

试衣间采用了白色文化砖，考虑到女孩子试穿新衣服后想要“秀”出来的心理，Elza服装店在可利用的空间里设置了自拍背景墙。这完全是每个女生都抵抗不了的诱惑。

Elza Fantasy turns shopping places into lifestyle experience centers. Elza clothing store has a coffee and dessert leisure area, and provides private fashion consultant services to every customer; Are you sure you're still not tempted by these things?

Elza幻装将购物场所打造成生活式体验中心。Elza服装店有咖啡甜品休闲区、并且给每一位顾客提供私人时尚顾问服务；看到这些你确定你还不心动吗？